BearBrass

Project Info

Client: BearBrass

Role: Photographer & Content Creator

Year: 2024

Location: Melbourne, VIC

Platforms: Instagram & Facebook

Services: Photography, Styling, Content Production

Brief

I was asked to photograph a series of food and drink items to promote key products across the brand’s social media channels. Working closely with the marketing team, I developed a cohesive visual direction and captured images that aligned with the brand’s tone and content goals.

Process

  • Collaborated with the marketing lead to define the visual direction.

  • Planned a shot list based on the products being promoted.

  • Styled each item to match the brand’s aesthetic.

  • Captured a mix of close‑ups, flat lays, and lifestyle shots.

  • Used natural light to maintain a cohesive look across the set.

  • Edited the images for colour consistency and social media formats.

Deliverables

A curated set of high‑quality food and drink images, edited for colour consistency and optimised for use across Instagram and Facebook. The final gallery provided the marketing team with cohesive, ready‑to‑post content for ongoing social media promotion.